Martin started in the radio business in 1997 and founded get permission in 2005. Martin’s background and experience also includes on-air production, on-air presentation and programming. In 2006 he started myradiotest.com as the first multilingual online platform for radio stations testing music and other programming content on-line. Martin also specializes in the development and management of client databases and relationship marketing. Nowadays myradiotest is used extensively by clients in more than 30 countries.

Martina has over 14 years of market research experience with an extensive background in project management, panel management, questionnaire design and reporting/analysing the data. Understanding the challenges of Digital Transformation, at her capacity as Senior Research Manager, she is responsible for planning, organizing, managing and delivering large, complex and multinational online projects, helping some of the biggest TV and Radio enterprises worldwide to strengthen their performance and increase their market share.

With a background in Market Research and expertise in questionnaire design, as well as quantitative and qualitative analysis methods, Giulia brings valuable insights to the radio industry. Her curiosity drives her to explore emerging trends and uncover deeper audience behaviors, ensuring a comprehensive understanding of listener preferences. Her ability to translate raw data into actionable insights supports audience research, campaign effectiveness, and strategic planning. Through a structured approach, she enables informed decision-making, contributing to the optimization of radio programming and audience engagement.

With a background in Economics and Socioeconomics, Leonhard excels at managing research projects from concept to execution. His expertise in data analysis and survey design, combined with socio-economic insights, drives actionable, evidence-based solutions. In the context of radio research, he ensures precise, insightful analyses that enhance understanding of consumer preferences and trends. Leonhard is committed to delivering high-quality results and successfully executing complex projects that inform impactful decisions in the radio industry.